Table of contents
Quick summary
- Social media management costs IDR 2,500,000 per month, on a three month minimum
- A full month of calendar is signed off before the month starts, not on posting day
- Messages and comments run on a response rule, with a written handover to your sales team
- Asset production is priced separately: poster design at IDR 75,000 per post, minimum 60 posts
- Ad spend goes straight to the platform and is not part of the management fee
What the monthly work actually covers
Complete social media management has five parts, and the two dropped most often are the last ones, answering messages and reading the numbers. Neither shows in the grid, so nobody asks about them until someone counts the month's actual enquiries.
One month contains a calendar approved before the month begins, assets produced against it, posts scheduled in fixed slots, messages answered on working days, and one report built from the same metrics every month.
- A monthly calendar with dates, pillars, angles, and one call to action per post
- Captions, hashtag sets per pillar, and destination links already carrying campaign tags
- Messages and comments answered on working days, with a written handover to sales
- A monthly report: reach, saves, profile visits, link taps, and enquiries received
A calendar that can be executed, not a monthly theme
A calendar holding only themes, education month and the like, cannot be executed by anyone. A workable one has a row per post: the date, the pillar, a one line angle, a single call to action, the asset filename, and where the link points.
The filename is skipped most often, yet an asset whose name misses its calendar row publishes on the wrong date once volume reaches dozens. Production runs once a month in one batch, and every ten posts hold four educational pieces, three proof pieces, two offers, one operational.
Inbox work needs rules, not instinct
The inbox is where the money is and where most leakage happens. Our rules are plain: every message gets a reply the same working day, a price question gets a real range plus one question back, and conversations are labelled so newer ones do not bury them.
Handover to sales is written down, not shouted into a group chat. A lead moving to WhatsApp carries its context: the post they saw, the product, the price already quoted. Without that note, the customer answers the same question twice.
The faults we find most often when auditing an account
Almost every account we inspect posts neatly. What is rarely right is the path from a post to a real enquiry, and a broken path raises no alarm because the reach numbers keep arriving every week.
The top two faults can be confirmed in five minutes. A profile link pointing at the homepage makes visitors hunt for the product they just saw, and an untagged link makes social visits land in reports as direct traffic.
- The profile link points at the homepage instead of the offer page being promoted
- Captions end with no call to action, so an interested reader has no next step
- Posts boosted to a page with no conversion tracking, so the spend cannot be judged
- Complaint comments deleted, when a public answer is what other buyers read
Checking your own account in twenty minutes
This check needs nothing beyond your own account. Open the professional dashboard, set the range to 90 days, then write down four numbers in order: reach, saves, profile visits, and link taps. The four form one funnel that leaks where the drop is sharpest.
Saves near zero mean the content announces rather than helps. Link taps below one percent of reach are nearly always a call to action and destination problem, not an algorithm problem.
Finally, open your profile link on a phone and count the taps to a WhatsApp button, since more than two is too far. Then confirm social appears as a named source in your analytics.
Pricing, the minimum term, and what sits outside it
Social media management is IDR 2,500,000 per month with a three month minimum. The minimum follows from the work: month one goes on pillars, the profile, and tagging links, month two builds a steady rhythm, month three is the first month worth comparing.
Production is quoted separately because volumes differ widely: poster design at IDR 75,000 per post for 60 minimum, video editing at IDR 100,000 per video for 30 minimum, animation at IDR 200,000 per video for 25 minimum.
Links should land on a page you own, not just a profile. A landing page starts at IDR 2,000,000 per year, ready in 3 to 5 working days, with hosting, SSL, the server, a WhatsApp group, and unlimited revisions for a year. The domain is bought separately and stays in your name.
Metanotech pricing for social media management and asset production
| Service | Price | Minimum |
|---|---|---|
| Social media management | IDR 2,500,000 per month | Three months |
| Poster design | IDR 75,000 per post | 60 posts |
| Video editing | IDR 100,000 per video | 30 videos |
| Animated video | IDR 200,000 per video | 25 videos |
| Landing page as the destination | From IDR 2,000,000 per year | Ready in 3 to 5 working days |
Frequently asked questions
What is included in social media management?
Social media management at Metanotech covers a monthly calendar approved before the month starts, captions and hashtags, scheduled publishing, messages answered on working days, and a monthly report of reach, saves, profile visits, and link taps.
How much does social media management cost per month?
Social media management costs IDR 2,500,000 per month with a three month minimum. Production is billed separately: poster design at IDR 75,000 per post for 60 posts, video editing at IDR 100,000 per video for 30, animation at IDR 200,000 for 25.
Why is there a three month minimum instead of month to month?
The three month minimum exists because month one goes on content pillars, the profile, and tagging every outgoing link. Posting rhythm only stabilises in month two, and month three is the first month whose numbers compare fairly.
How often should a business post each week?
A realistic cadence for a small business is three posts a week in fixed slots, plus short daily stories when material exists. Three steady posts beat six in one day followed by three silent weeks, since the stop start pattern drags reach down.
Does the fee include advertising budget?
Advertising budget sits outside the fee and goes straight to the platform on your own payment method, so you see the daily spend. The IDR 2,500,000 monthly fee covers planning, scheduling, inbox handling, and reporting.
How are the results of social media management measured?
Measurement starts with four numbers in order, reach, saves, profile visits, and link taps, then continues into enquiries that received a reply. So social visits are not logged as direct traffic, every link carries campaign tags from day one.
